Support the external and internal marketing efforts of an $11B global staffing firm utilizing a newly refreshed brand.
Aerotek is a giant in the global staffing industry, rating amongst the Best of Staffing for 5 years and counting. With a massive enterprise like Aerotek, support of the sales organization and consistent external brand standards are a must.
As one of three in-house designers on the marketing team, I played a pivotal role in helping refresh the brand through internal and external brand awareness campaigns, in-bound marketing programs that were new to the organization and elevating the internal communications and external content marketing mediums. Prior to my time at Aerotek, the marketing team focused on insights articles, PR and field support, but with little variety in their external marketing materials. I introduced infographics, animated social graphics and high-impact designs of downloadable reports and PDFs to the artillery, helping bring Aerotek marketing into more modern marketing tactics.
Categories: Brand, Campaigns, Infographics
– PDF Report Download
– Social Assets
– Digital Advertising
Brand Awareness Campaigns
Mobile App Campaign
Internal Design Support